Ross & Squibb Distillery leans into its rye heritage with
Remus Highest Rye Straight Bourbon Whiskey
Lawrenceburg, Indiana-based Ross & Squibb Distillery announced the newest extension of its Remus Bourbon brand family: Remus Highest Rye Straight Bourbon Whiskey. A permanent, year-round line extension, Remus Highest Rye Bourbon is available at retail nationwide at a suggested price of $54.99 per 750 ml bottle.
Aged six years and offered at 109 proof, Remus Highest Rye Bourbon packs as much rye into a bourbon as possible, with a mash bill consisting of 51% corn, 39% rye and 10% malted rye.
“With Remus Highest Rye Bourbon, our team pays tribute to Ross & Squibb Distillery’s rye tradition by selecting a mash bill that features the most rye a bourbon can offer,” said Ross & Squibb Distillery Master Distiller Ian Stirsman. “This bourbon delivers a sweet, rich fruit and maple aroma and a palate containing robust candied-fruit notes, followed by a lingering finish highlighted by notes of spicy cinnamon and saddle leather.”
Named after two historic Lawrenceburg, Indiana, distilleries– Rossville Distillery and W.P. Squibb & Co. – Ross & Squibb Distillery has a reputation for producing unique, high-quality ryes and high-rye bourbons dating back to 1847. Rye whiskey saw the peak of its popularity leading up to Prohibition and today is steadily gaining in popularity.
“Our Remus Bourbon brand takes its inspiration from the finest bourbons of the Prohibition Era, and with Remus Highest Rye Bourbon we offer a salute to the enormous popularity of rye whiskey heading into this period,” said Shanae Randolph, Marketing Director-Brands for MGP’s Luxco Branded Spirits. “We believe rye drinkers and high-rye-bourbon drinkers alike will become fast fans of this newest addition to the Remus Bourbon brand family.”
Bib & Tucker Small Batch Bourbon Announces Double Char Innovation
Bib & Tucker Small Batch Bourbon is proudly announcing the release of Bib & Tucker Double Char Bourbon.
Inspired by the turn of the century, when food was cooked on the open flame, this new bourbon is aged twice to create savory smoky notes and an exceptionally smooth finish. Bib & Tucker Double Char is first aged for six years in the rolling hills of Tennessee in new white American oak, followed by a minimum of five months in a second heavily charred and smoked new barrel. This unique fire-forged double char aging method creates the rich and deep flavor of Bib & Tucker Double Char.
As a Tennessee bourbon, Bib & Tucker follows the Lincoln County process unique to the state, meaning the bourbon is filtered through sugar maple charcoal before going into the barrel for aging.
For Double Char, to pay homage to the Lincoln County process, the second barrel is smoked with sugar maple before being filled with the brand’s 6-year aged bourbon. The perfect amount of time in the barrels, the char, and the sugar maple barrel smoking process delivers a bourbon with an inviting savory white smoke flavor not found in any other whiskey on the market.
Bib & Tucker Double Char will be available nationally, in-store and online, beginning August 2023 for a SRP of $54.99 at 88 proof.
Dos Equis® Introduces New Products
Following its successful introduction to the popular ready-to-drink category last year, Dos Equis® is once again expanding its product portfolio with Dos Equis® Lime & Salt ZERO non-alcoholic, Dos Equis® Michelada and Dos Equis® Mango Margarita.
Just in time for summer celebrations, the brand is bringing exciting and unexpected options to shelves across the country. The new Dos Equis beverages are making it easy to enjoy your favorite bar and restaurant beverages at home and on the go this season, just by opening the fridge or cooler.
Dos Equis Lime & Salt ZERO: With the refreshing addition of lime and salt, this smooth-tasting non-alcoholic beverage gives people a choice during social occasions when they can’t or don’t want to drink alcohol. Available in a 6 pack, each 12 oz can contains less than 0.5% ABV.
Dos Equis Michelada: Offering the authentic savory taste of the classic Mexican drink, the Michelada combines flavors of tomato, lime, spice and a hint of salt, with the refreshment of crisp beer. Additionally, Dos Equis Mango Chelada will be hitting shelves this fall. Available in a single serve 24 oz can, each serving contains 4.1% ABV.
Dos Equis Mango Margarita: Joining the Dos Equis Classic Lime Margarita, the ready-to-drink margarita blends Blanco Tequila from Jalisco, México with mango juice and high-quality ingredients, giving you the craft cocktail experience at the crack of a can. Available in a 4 pack, each 12 oz can contain 10% ABV.
Also, on shelves and ready to be enjoyed this summer, is Dos Equis Ranch Water Hard Seltzer, inspired by the flavors of the classic West Texas refreshment, Dos Equis Lager Especial, a golden pilsner-style beer, Dos Equis Ambar Especial, a Vienna-style lager, and Dos Equis Lime & Salt, the Dos Equis Lager beer with a touch of lime and salt, and the inspiration for Dos Equis Lime & Salt ZERO.




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